Saturday, March 20, 2010

Advertising Goof Ups

It has been two silly months for the Indian advertising space!!

Everyone makes mistakes - but enormous mistakes do stand out to a very great extent!! 

If the mistake concerns India and Pakistan, the less said the better!!

On 24th Jan 2010, on the National Girl Child Day, a full page advertisement in a major newspaper showed the ex-chief of the Pakistan Air Force along with other Indian politicians and celebrity icons - urging the Indians to save their girl child!!

This advertisement did raise a huge hue and cry in the media!!

If this was not enough, an advertisement in today's newspaper - by Indian Railways - showed Delhi in Pakistan!! Other Indian cities were also out of place!!

It's high time advertisers take due care in releasing advertisements with such critical and important content!!